Maybe you saw this tweet from us last week:
We decided to dive a little deeper and interview Bjoerns friend, Christopher Reeves. We're going to hopefully have an interview every week or so with various userfox customers...
in a tweet, explain what 2930 does?
@2930creative makes big ideas a reality using digital strategy.
before userfox — what was your email strategy?
Before userfox came into our lives, we would just send out bulk emails from our webmail, and enter the email addresses in manually. It wasn't a very organized process.
after userfox! what are you going to do going forwards?
We are definitely going to be exploring how we can integrate userfox more; not only for us and our email database, but for our clients as well. We believe that there is a lot of potential here!
We sent it out on a Friday afternoon, which you wouldn't think would have a great open rate over the weekend. By Monday afternoon, we had an over 50% open rate.
you sent your first email via userfox this weekend. can you shed any light on any results or replies you got?
We had great results. We sent it out on a Friday afternoon, which you wouldn't think would have a great open rate over the weekend. By Monday afternoon, we had an over 50% open rate. Since it was a more personal email — we wanted to thank our vendors, clients and supporters — we got a lot of great and encouraging responses. There were a few that even wanted to set up meetings with us, which was a happy side effect of sending out the letter.
do you have any recommendations on useful saas products? (aside from userfox!)
We recommend Wave, which is an awesome accounting software for sole proprietors and small businesses, like us. We also like using Quote Roller to create our proposals; it saves us a ton of time and also is very budget-friendly. We track our time on projects using the Harvest App, and we use Asana for project management. All are great tools to keep us organized, and all of them are free or under $20 a month to use.
are there any products that don't exist but that you wish did?
If there was a dashboard or a way to combine all of the tools we just mentioned into one login and integrate everything, and have it be affordable for a small company, that would be fantastic.
We also believe that putting good out into the world is like a boomerang: good will come right back to you as a business.
you give back 2% of your profits to non profit organisations in the DFW area — which is very awesome and I wanted to highlight it — can you shed any more light on what inspired this?
Carly and I have always been very involved with volunteering and helping nonprofit organizations, so it made sense for us to carry that over into our business. It's something that we are both very passionate about. We also believe that putting good out into the world is like a boomerang: good will come right back to you as a business. We have met so many wonderful people, and have been able to add projects to our portfolio that we otherwise may not have had the opportunity to do if we didn't make this a part of our mission.